The goal is not to copy manufacturer websites. It is to learn their strongest product-discovery and technical-information patterns, then build a multi-brand system around the customer's problem, surface and project.
Pattern: category/area discovery, product benefits, application information, colours/resources, waterproofing by problem area and related products.
Current Asian Paints waterproofing architecture groups solutions by terraces & tanks, exteriors, interiors, bathrooms, cracks & joints and tiling, then surfaces common problems and product options.
Asian Paints V72 experiencePattern: product benefits + Product Data Sheet + colour discovery + application flow, with calculators on selected product pages.
Current Berger pages show benefits, product specs/TDS access, colour tools and application processes; its Easy Clean range also compares variants by finish, coverage and warranty.
Berger PaintsPattern: commerce-first product snapshots, pack/quantity selection, serviceability, coverage, warranty and how-to-apply information.
Current Birla Opus pages expose product snapshots, pack quantities, serviceability and technical sections such as coverage and warranty.
Birla OpusPattern: problem-first waterproofing, new construction vs repair/renovation, area-specific solutions and technical diagnosis.
Current Pidilite/Dr. Fixit material highlights products such as LW+, Pidicrete URP, Raincoat, Roofseal Classic, Pidifin 2K and Fastflex, while its store/solution ecosystem emphasizes problem diagnosis and critical areas.
Dr. Fixit IntelligenceProblem → Area/Surface → Diagnosis → System → Brand → Product → Manufacturer evidence → Related products → Local availability → Current dealer enquiry
Manufacturer facts stay separate from Islamia stock, current dealer price, discount and local availability. A manufacturer's listing never becomes proof of store stock.
Use dedicated pages for products, brands, services, local information and technical guidance. Manufacturer-specific claims remain source-gated; customer reviews are treated as experience evidence rather than technical proof.